My First Million
Naming billion dollar companies isn’t just vibes, here’s the science behind it.
A naming expert with a track record of creating brands like Swiffer and Impossible Burger reveals the scientific, counter-intuitive process behind crafting names that drive billions in value, challenging the notion that naming isn't that important.
5 Philosophies For Building Projects People Can't Forget
Discover five unconventional philosophies, including 'irritation leads to innovation' and 'the yes test,' that drive the creation of unforgettable projects and brands like Nike.
How To Make $1M So Fast, Your Accountant Gets Nervous.
Discover the 'common sense' strategies, from leveraging credibility to embracing 'unscalable' tasks, that propelled Beehive to $30M in revenue in four years.
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