Quick Read

This episode challenges the common advice to 'follow your passion,' proposing a more practical framework of 'following your bliss and blisters' by identifying the repeatable 'loops' and growth mechanisms you genuinely enjoy.
True fulfillment comes from 'enduring enthusiasm' and a willingness to 'suffer willingly' for a chosen path, not just fleeting joy.
Identify the core 'loop' or repeatable growth mechanism (e.g., content creation, sales, team building) you enjoy, as this defines most of your work.
Don't confuse 'familiar' with 'enlightening'; actively seek out what makes you lose track of time and feel alive, even if it's challenging.

Summary

The hosts argue that 'follow your passion' is flawed advice because most people don't know their passion, and the word itself means suffering. Instead, they advocate for Joseph Campbell's concept of 'follow your bliss' (enthusiasm) which evolves into 'follow your blisters' (willingness to endure hardship for something you love). This leads to a tactical framework: identify the 'loop' or repeatable core activity of a job or business (e.g., building, selling, managing people, content creation) and choose one you genuinely enjoy doing thousands of times. They highlight that most of a founder's time is spent on growth and people, not the product itself, suggesting one should pick a 'sales motion' they love. Historical context on leisure and work is provided, emphasizing that the modern expectation of finding passion in work is a relatively new phenomenon. The discussion concludes with the importance of internal rewards, learning to 'name the blisters,' and noticing your disproportionate enthusiasm, often spotted by others.
Many individuals struggle to find fulfilling careers, often feeling lost or uninspired by generic advice. This episode provides a practical, nuanced framework for identifying what truly energizes you, not just what sounds good. By reframing 'passion' as 'enduring enthusiasm' and focusing on the repeatable 'loops' of work, listeners can make more informed career choices, avoid burnout, and build businesses around activities they genuinely love, leading to greater satisfaction and sustained success.

Takeaways

  • The advice 'follow your passion' is often misleading; instead, seek 'bliss' (enthusiasm) and 'blisters' (willingness to endure hardship).
  • Identify the core 'loop' or repeatable activities of a job or business, and choose one you genuinely love doing repeatedly.
  • Most of a founder's time is spent on growth and people, not the product, so pick a 'sales motion' you enjoy.

Insights

1The Flaw in 'Follow Your Passion' Advice

The hosts argue that 'follow your passion' is poor advice because most people (over 90%) don't know what their passion is, and the word 'passion' itself etymologically means 'suffering.' This advice often leads to confusion, inaction, or mistaking familiar activities for true calling. It also sets an unrealistic expectation of constant euphoria in work.

Host Shaan Puri cites Mark Manson and his own experience at 36 not knowing his passion. The etymology of 'passion' is linked to 'suffering' (e.g., 'the Passion of the Christ').

2Embrace 'Bliss and Blisters' as a Guide

A better alternative to 'passion' is Joseph Campbell's 'follow your bliss,' later refined to 'follow your blisters.' 'Bliss' means enthusiastic engagement, feeling alive, losing track of time, and doing it in off-hours. 'Blisters' represent the willing endurance of hardship and pain for that activity, serving as evidence of deep, intrinsic motivation beyond willpower. This indicates a path worth pursuing, even when difficult.

Joseph Campbell's philosophy and his own journey discovering the 'hero's journey' through studying myths. Host Shaan Puri's personal example of getting blisters from pull-ups for a Murph challenge, signifying willing suffering.

3Let Enthusiasm Guide Your Career Direction

Enthusiasm should not just be the 'motor' (fuel) but also the 'rudder' (guide) of your career. Following your enthusiasm will naturally lead you to the 'frontier' of any field. At this frontier, you will identify gaps and opportunities that others don't see, which can then be leveraged for innovation and business creation.

Paul Graham's essay 'How to Do Great Work' and his phrase 'let enthusiasm be not just the motor but the rudder of your boat.' Sam Parr's journey into fitness, leading him to discover the 'male epidemic of low testosterone' and invest in Hone Health, and his early insight into semaglutide (Ozempic).

4Focus on the 'Loop You Love,' Not Just the Industry

When choosing a career or business, don't just pick an industry or product you think is 'fun.' Instead, identify the core, repeatable 'loop' of activities that constitute the majority of the work. For founders, this often shifts from building to selling and managing people. Choose a 'sales motion' or growth mechanism you enjoy, as this will consume most of your time.

Host Shaan Puri's realization that he spent minimal time on product/industry in his businesses, and most time on 'people stuff' and 'selling the thing.' He identifies his preferred loop as 'content' and 'ads,' disliking 'viral growth' and 'sales' (wooing influencers). His experience shadowing an orthopedic surgeon revealed a 'healer loop' he didn't love, despite his initial 'passion' for sports medicine.

5The Modern Expectation of Passionate Work is Recent

The idea that work should be a source of passion and leisure is a relatively modern concept, emerging significantly after the Gilded Age and peaking post-WWII. Historically, trades were inherited, and leisure was a sign of class. This historical context suggests that the current societal pressure to find 'passion' in one's job can lead to discontentment.

Discussion of the 'Gilded Age' and the invention of 'leisure time' and the 'man of leisure' phrase. Henry Ford's role in popularizing weekends and standard workdays in the 1930s. The 'golden age of leisure' between 1950-1970 for American soldiers returning with the GI Bill.

6Happiness and Purpose Can Be Counterproductive When Over-Analyzed

Constantly questioning 'why am I not happy?' or 'why am I not following my life's work?' can ironically lead to greater unhappiness and discontent. Instead, focusing on enduring enthusiasm and mastery can organically lead to fulfillment.

Reference to the book 'Bad Therapy' and its author's idea that people who overthink their happiness are often more discontent. Cal Newport's quote: 'Passion is a byproduct of mastery,' where mastery comes from enduring enthusiasm.

Bottom Line

When starting a company, founders spend far more time on growth, sales, and team management than on the actual product or industry itself.

So What?

This means that choosing a business based solely on 'passion' for the product or industry is often misguided. The real determinant of long-term enjoyment and success is whether you love the *process* of growing and managing that business.

Impact

Entrepreneurs should prioritize identifying a 'sales motion' or growth mechanism (e.g., content marketing, enterprise sales, paid ads) that they genuinely enjoy and are willing to master, as this will be the dominant 'loop' of their work.

Your 'passion' doesn't necessarily need to be your job; it can be a deeply fulfilling hobby, especially if the career path for that passion offers poor financial security.

So What?

Many people make the mistake of forcing their passion into a career, leading to financial stress and potentially killing their love for the activity. Financial security provides a stable foundation, allowing hobbies to remain pure sources of joy without the pressure of income generation.

Impact

Individuals should consider a 'braces money' approach: secure a stable, well-paying job that you like (even if not your ultimate passion) to fund your true passions as hobbies, reducing financial pressure and increasing overall life satisfaction.

Key Concepts

Follow Your Bliss / Blisters

Originating from Joseph Campbell, 'bliss' refers to activities you are enthusiastically drawn to, where you lose track of time and feel alive. This evolves into 'blisters,' signifying the willingness to endure hardship and pain for that activity, serving as a 'receipt' of deep, sustained commitment beyond mere willpower. This model suggests true calling involves both joy and willing sacrifice.

The Loop You Love

This model proposes that any job or business can be broken down into a core, repeatable 'loop' of activities (e.g., diagnosing/healing, imagining/building/selling, planting/harvesting). Instead of focusing on industry or product, find the specific loop you genuinely enjoy performing thousands of times, as this will constitute the majority of your working life.

Passion as a Byproduct of Mastery

Citing Cal Newport, this model suggests that passion isn't something you find, but rather something that develops as you achieve mastery in a skill or field. This mastery, in turn, is fueled by 'enduring enthusiasm' for the learning and effort involved, aligning with the 'blisters' concept.

Lessons

  • Identify and 'name the blisters' for any endeavor: clearly list the specific hardships and repetitive tasks involved, and assess if you're willing to endure them.
  • Cultivate 'the art of noticing': pay attention to what activities make you lose track of time, where you have disproportionate enthusiasm, or where you willingly suffer for progress.
  • Seek external validation: ask trusted friends or family what activities they observe you doing with unusual enthusiasm or where your eyes 'light up,' as they might spot your 'loop' before you do.

Finding Your 'Loop You Love'

1

Deconstruct potential jobs/businesses into their core, repeatable 'loops' of activity (e.g., problem-solving, creating, selling, managing, researching).

2

Evaluate which 'sales motion' or growth mechanism (e.g., content marketing, direct sales, SEO, paid advertising) you genuinely enjoy and would be willing to master.

3

Actively experiment with different 'loops' and pay close attention to where you feel energized, lose track of time, and are willing to endure hardship ('blisters').

Notable Moments

Shaan Puri's experience shadowing an orthopedic surgeon, his 'dream job' since age 14, only to realize the daily 'loop' of dealing with chronic pain and limited solutions was emotionally draining and low-creativity for him.

This vividly illustrates how a perceived 'passion' can be misaligned with the actual day-to-day realities of a profession, emphasizing the importance of understanding the 'loop' rather than just the outcome.

Sam Parr's anecdote about throwing away his 'stupid bright brown shoes' after a sales trip to New York, symbolizing his strong aversion to the 'wooing' sales motion, despite its potential for business success.

This highlights the visceral reaction one can have to a 'loop' they dislike, reinforcing the idea that identifying and avoiding such activities is crucial for long-term fulfillment and avoiding burnout.

Naval Ravikant's mother telling him he'd be a businessman, despite his aspirations to be a scientist, because she observed his constant analysis of how businesses (like a pizza shop) could improve.

This demonstrates that others can often see your inherent 'bliss' or natural inclinations more clearly than you can, underscoring the value of external observation in self-discovery.

Adam Neumann's girlfriend (Rebecca) suggesting he pursue real estate because she noticed his eyes always went up to buildings on the street, analyzing their potential, rather than focusing on other distractions.

Similar to Naval's story, this emphasizes the 'art of noticing' – both in oneself and by others – for identifying deep-seated interests that might not align with preconceived notions of a career path.

Quotes

"

"Don't follow your passion, follow your bliss. And later he changed it to follow your blisters."

Shaan Puri (quoting Joseph Campbell)
"

"Let enthusiasm be not just the motor but the rudder of your boat."

Shaan Puri (quoting Paul Graham)
"

"I don't need to pick an industry I love or a product I love. I need to pick a sales motion that I love."

Shaan Puri
"

"I wish I had the courage to live a life true to myself, not the life others expected of me."

Sam Parr (quoting 'The Top Five Regrets of the Dying')
"

"Light yourself on fire and people will come from many miles away to watch you burn."

Shaan Puri (quoting Isaac French)

Q&A

Recent Questions

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